FB and twitter

Can’t Beat ‘Em? Join ‘Em: Facebook’s #Twitter Adaptation

Has anyone noticed that Facebook’s adopted some of “Twitter” into their site functions? They now have “trending topics” and clickable “hashtags”–both of which are indigenous components of Twitter’s basic infrastructure. What’s trending right now on Facebook? Hobby Lobby. Breaking Bad. And Serena Williams. On Twitter? Canada Day. World Cup. Wimbledon. Both sites are catering to a…

What I’m Learning About Social Media Marketing from Gary Vaynerchuk’s “Jab, Jab, Jab, Right Hook”

1) Tell A Story.   Crazy reality television shows and Maury seemingly had a method to their madness all along! People don’t buy into just products anymore. People buy into other people, personalities and narratives they can follow closely, relate to or at the very least, be entertained by. We business owners don’t have to get crazy…